Old World Designs is a full service needlepoint store that mainly caters to women. This full service entails the creation of stockings based on needlepoint designs brought by clientele, as well as the colors and fibers they choose from based on the samples provided by Old World Designs. Along with that, the business provides hand painted needlepoint canvases, in addition to various classes and events that have drawn women from various areas such as Sacramento, San Marcos, and even Texas and Tennessee.

“Owning a business is a gift, and the people I meet are a gift,” said store manager Linda Mendenhall.

Before buying the business in 1991, Linda Mendenhall contemplated her role as a woman in business and marketing in the Silicon Valley, influencing her to leave her position and purchase Old World Designs. Needlepoint being something she enjoys, Old World Designs became the perfect fit. Not only was she passionate about the subject of the store, she enjoyed the non-stagnant environment that the business provided her, as well as the opportunity to continue working in sales and marketing among the various artist that come to her for service.

Linda’s interests are not only limited to needlepoint and Old World Designs. In her spare time, Mendenhall rides horses at Webb Ranch, travels, and spends time with her husband and daughter.

On January first, while others make sure they are nowhere near their stores, be sure to catch Linda spending at least 10 minutes in hers after a tradition that a family member of hers lived by, “Whatever you do on January first is what you will do for the rest of your life.”


About the photo-journalist: Jose Sainz-Medina

This collection of photographs and articles serves as a form of storytelling; it highlights business owners who have established their roots in Menlo Park and have faced challenges, as well as notable achievements throughout their lives. Jose Sainz-Medina hopes to serve as a visual storyteller. A storyteller who can interpret the stories that people, like business owners, want to tell about themselves and their business, explaining who they are and what their business provides to the community. After four years of studying photography and two years of journalism at Eastside College Prep high school, Jose developed a love for both visually and verbally communicating to those who are willing to listen.  In his spare time, Jose spends hours at his local Starbucks making coffee, as well as focusing his photography towards architecture and natural landscapes. In the fall, Jose will face his own challenges as he begins his college career at the University of California, Riverside.